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Las preguntas que los fundadores hacen primero

Proceso, precios, plazos y experiencia. Esto es lo que las startups necesitan saber sobre trabajar con The Branx.

We brand AI and SaaS companies, and we build the sites those brands live on. Ten experts, fully in-house, Europe-based and globally trusted.

Brand strategy
Competitor and audience analysis turned into positioning, storytelling, and the messaging your identity has to carry.
Brand identity
Logo, color, type, illustration, iconography and imagery, shipped with a brand guide your team and your AI can read.
Web design and development
Responsive sites with branded motion, built to explain a complex product in plain language.
Motion design
Company and product films that turn the technology into a story.
Product naming
Names that survive the trademark and domain checks.

Research first, direction second, craft third. We open with a kick-off and desk research on your values, personality, audience, competitors and goals.

Moodboards set the direction before anything is designed. Concepts translate that direction into a real identity, and feedback rounds sharpen every asset until the brand is ready to apply.

Three weeks. A branding sprint covers creative strategy, moodboarding, identity development and the brand guide. Our clients operate on tight timelines, so we move at the speed they do.

Six weeks for a site with four to five main pages, spanning wireframes, design and development. Agile collaboration on both sides is what keeps the bottlenecks out.

It starts with a brand discovery call: your vision, your business model, your goals. From there we work through strategy, then the visual and verbal identity. Website projects get their own calls so nothing drifts.

Your input is part of the process, not a formality. Business goals, market knowledge and honest feedback are what keep the brand true to the company.

Since 2019 we have worked with more than 120 companies in tech: AI, SaaS, fintech, deeptech, cleantech and health. Our clients sit in the US, UK, Canada and the EU.

We are startup founders ourselves, so the pressure you are under is familiar. We spend all of our time on brands and websites for tech companies, and none of it on anything else.

Design decisions come from research and industry practice, not taste alone. You get the strategic depth of a small studio with the output of a larger agency, on a process that flexes to your stage.

Four reasons, in the order clients tend to notice them.

A dedicated project manager
One person keeps the work moving and answers the open questions, on your side and ours.
Asynchronous by default
Figma, FigJam and recorded video instead of standing meetings, which means fewer delays and quicker iterations.
A team that speaks startup
International (ES, PT, AT), after more than 120 AI and SaaS engagements.
Transparent pricing
No hidden fees, and nothing unforeseen is billed without your written consent.

Yes. We refine positioning and messaging as their own engagement, and act as the strategic design partner for teams that already have designers in house.

Yes. Most rebrands reach us when a company outgrows its first identity or needs to reposition in a crowded market. We refresh the brand without spending the equity you have already built.

We keep building: product videos, landing pages, campaign material, new components for the system. The brand grows as the company does, and we stay the partner for it.

We brand AI-native, AI-enabled and AI-core companies, and we use AI inside our own process with the same care. It helps our strategists read market trends, ICPs and brand perception, and it helps our designers generate and refine more options in less time.

The judgment stays human. Senior brand and web designers make the calls, and every brand ships with a guide an AI can read.

They report better brand perception, higher engagement and conversion, and a stronger market presence.

Three things come up the most: how fast we respond, the quality of the deliverables, and how closely we work with the team.

Yes. 5.0 average across Clutch and G2, from 41 reviews, plus video testimonials recorded by the founders and marketers we worked with.

Branding starts at $25k. A typical scope is a brand identity backed by creative strategy and translated into a scalable design system: logo, visuals, and the guidelines that hold it together.

Branding · from $25k
Creative strategy, brand identity, design system, brand guide
Web · from $15k
Design and development, four to five main pages
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